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From the Editor

Notes from the Editor

April 4, 2007

Welcome to the April issue of the Wild WE newsletter. We have some "must read" articles about Wild WE radio, marketing your brand and human behavior. And we have some fabulous news! The Gold & Platinum Member listserv is now up. In this month's issue, you'll also read about an extraordinary woman …Deborah Driscoll, our [...]

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Notes from the Editor

March 3, 2007

Welcome to the March issue of the Wild WE newsletter. This month, we have an exciting issue. We're asking readers to complete a short survey. If you do, your name will be entered into a raffle, and one lucky member will win 3 months of Platinum Membership benefits for free (beginning in April). Read on [...]

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Notes from the Editor…

February 6, 2007

Welcome to a newly refurbished Wild WE Monthly Newsletter. It's been expanded to provide you with "must read" columns that present insights and actionable tools to help you grow your business. We'll continue to highlight a "Wild WE Member of the Month," so that you can meet, be inspired by and network with other Wild [...]

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Ask Anniezee: Tips for Baking Perfect Holiday Cookies from a Dough Advisor

November 7, 2006

By Ann Zuccardy www.vermontshortbread.com Tis the season for cookie baking. Rich, buttery, golden holiday cookies decorated with colored sugar, icing cooling on the counter evoke memories of childhood and holiday excitement. This year your holiday cookies will be the envy of all at the annual cookie swap if you follow these simple guidelines. Use room [...]

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From the Editor: Words as Gifts – 7 Ideas for Meaningful Holiday Giving

January 1, 2006

By Ann Zuccardy, Founder, Vermont Shortbread Company I recently faced the daunting task of finding a gift to bestow on a dear family friend who has had a profound impact on my daughter’s life for nearly a dozen years. Somehow, a gift certificate to Barnes & Noble, a day spa, or a bouquet of flowers [...]

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From the Editor: My Child’s Other Mother

November 30, 2005

By Ann Zuccardy, Founder, Vermont Shortbread Company The cool thing about an attitude of gratitude is that once you get into the habit of noticing and acknowledging all you’ve got, new evidence about how rich you are presents itself magically everywhere you look. Seemingly ordinary events and people in your life become extraordinary when you [...]

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From the Editor: Networking

November 1, 2005

By Ann Zuccardy, Founder, Vermont Shortbread Company Networking. How does that word make you feel? A mere whisper of the word can inspire sweaty palms and groans of anguish among the strongest of us. Are you one of those women who hates "salesy" events, quakes in her boots at the thought of making small talk [...]

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Doing Business With Friends: Five Tips for Preserving the Friendship… and Your Sanity!

September 30, 2005

By Ann Zuccardy Have you ever thought about contracting work or trading work with friends? You just know your best friend, Jill, would be the perfect person to write copy for one of your clients? Or that John will give you tickets to the theater if you do one small copywriting project for him? Preserve [...]

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The Beauty in Chaos

June 30, 2005

By Ann Zuccardy Beauty in chaos? No, I'm not on drugs! I've been struggling to see the upside of all the recent changes in my home, personal, and business life. . . and there are a lot! I came home Monday night to find my backyard had been replaced with a huge hole! I am [...]

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